You’re crazy talented

so why does your website feel... off? 

You’ve got the business skills, the style your clients love, and a gallery full of jaw-dropping images.

But your website? If you're here, I'm guessing it's either outdated, underwhelming, or just looks like everyone else.

It's time to stop blending in with the competition.

(obviously)

Design that looks good AND works.

People have an emotional response to the visuals on your website before they even glance at the words. That split-second reaction? It sets the tone for everything that follows. If your site blends in, you’re already at a disadvantage.

Here, we combine scroll-stopping visuals with smart design choices that guide your visitors exactly where you want them to go - straight to your inquiry form!

"I have seen a HUGE increase in inquiries in the first month since launching my new website!" - Amanda

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Choose your adventure

The POP Shop

Want that designer-level glow without the custom price tag?
Check out the template shop!


Coming soon!

Design Services

For the photographers who are ready to lead the damn pack. Built from scratch and full of your unique magic.

• Custom Site Design
• Template Customization
• VIP Days
• Maintenance Plans

learn more →

Websites for photographers, designed BY a photographer

Formerly Crystal Lee Design Studio - Make It POP is her long-lost twin with a louder laugh and a better outfit. ✨

I'm Crystal!

• Active photographer 
• Design wizard 
• Jedi-level multitasker 

I’ve been running my own photography business for over 16 years, and for way too long, I felt stuck trying to chase trends and fit into boxes that never really felt like me.

Once I stopped trying to blend in and finally owned my style, everything changed. Now I help other insanely talented photographers do the same - by building bold, strategic websites that look like them, not everyone else.

I’m here to build you a website so freaking amazing that your inbox fills faster than a Lisa Frank sticker sheet on the first day of school.

Meet crystal →

• Trusted AF (with receipts)
• Real biz advice, not tech bro fluff
• A working 'tog, in the trenches with you
• I don’t just design - I freaking get it.

Y

Photography sites belong on Showit

...Because creative minds deserve more than a basic builder

Custom mobile design
 Edit your mobile layout separately so your site looks amazing on any screen!

Drag & drop design freedom
 Move anything, anywhere - no rows, blocks, or coding required.

The Power of WordPress
Where creative freedom meets the gold standard in blogging.

Hosting included
 Your site lives right on Showit. No third-party chaos, no surprise add-ons.

Showit was made for photographers - literally. That means it does what photographers actually need - shows off your work, gives you design freedom and stays flexible as your business grows and evolves.

It’s like Canva’s cooler older cousin... the one with better style and zero interest in blending in. 

"

Life is about using the whole box of crayons.

– RuPaul

"
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Coming soon!

So you can DIY with designer vibes

Designed by me (yep, a real photographer), The Pop Shop has a full lineup of Showit website templates and other tools made for wedding and portrait creatives who want that bold, custom look without the custom price tag.

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Showit Template Store

FEATURED

Helpful Articles for Showit Users & photographers

Learn. Scroll. Launch. Repeat.

From Inquiry to Booking: How to Stop Leads from Ghosting

The Link in Bio Dilemma: Own Your Audience, Not Just a Username

The Website Checklist Every Photographer Needs in 2025

Understanding & Setting Heading Tags in Showit →

The Top 5 Reasons I Work Exclusively With Showit →

Best Tips FOr Setting Page Titles & Descriptions →

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Ready to Hand Off the Website Stress?

You’ve seen what’s possible. Now imagine it’s all done - the colors, the copy, the layout, the flow... popping off the screen and working for your business while you get back to doing what you love!

You don’t need to DIY your way into another late-night meltdown. You just need the right designer (hi, it’s me).

Let’s build the website you’ve been waiting for.

Contact me

View the services